Companies that make what everything else runs on. We build the identity, and we build it to last.
Companies that make what everything else runs on. We build the identity, and we build it to last.
Companies that make what everything else runs on. We build the identity, and we build it to last.
Industrial branding is usually an afterthought, which is exactly why it works when it isn't. We design B2B brand identities for manufacturers, engineering firms, and the companies that make what everything else runs on — built for spec sheets, trade shows, and fleet vehicles as much as for the website. Work includes Synairgy and Racing Sport Concepts.
Industrial branding is usually an afterthought, which is exactly why it works when it isn't. We design B2B brand identities for manufacturers, engineering firms, and the companies that make what everything else runs on — built for spec sheets, trade shows, and fleet vehicles as much as for the website. Work includes Synairgy and Racing Sport Concepts.
The brief is usually the same: the logo is from 1994, the trucks don't match the website, and the sales team is embarrassed by the trade show booth. We fix that in order. A mark that works on a hard hat, a fleet wrap, and a spec sheet header. A type and color system that makes 40 pages of technical documentation look like they came from the same company. Then the truck, the booth, and the site. Milwaukee is a manufacturing town, and most of our industrial clients are within a couple hours' drive, which matters when you need to see the vehicle wrap installed or walk the plant floor to understand what the company actually does.
The brief is usually the same: the logo is from 1994, the trucks don't match the website, and the sales team is embarrassed by the trade show booth. We fix that in order. A mark that works on a hard hat, a fleet wrap, and a spec sheet header. A type and color system that makes 40 pages of technical documentation look like they came from the same company. Then the truck, the booth, and the site. Milwaukee is a manufacturing town, and most of our industrial clients are within a couple hours' drive, which matters when you need to see the vehicle wrap installed or walk the plant floor to understand what the company actually does.
01
Do you do vehicle wraps and signage?
02
Our site is on WordPress. Do we have to move?
03
How do you handle a brand with a lot of product literature?
MKE, WI, US
M-TH
1:48 PM
a small studio
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MKE, WI, US
M-TH
1:48 PM

